Blogging Still Works

I encourage my clients to blog, once a week if possible.

Yesterday I was was reviewing Google Analytics metrics with a client.  He was surprised at the number of people reading his blog, and the number that subsequently started exploring the pages on his website.  The most popular blog post was one he had written four years ago,

Google loves fresh content, and there is no better way to achieve that than blogging.

Finally,  I received a call today from someone who became a brand new client.  He was googling his problem, came across a blog post I had written years ago, and called me.